Unique Restaurant Promotions to Drive Business This Year

Once you’ve settled on your restaurant marketing strategy, it’s time to start thinking about how you want to dole out your promotions and special offers over the course of the year. Here are 7 unique restaurant promotions that will help you keep your customers coming back time and time again, not only because you offer great food at affordable prices, but also because you give them something extra special to look forward to with each visit. Give them an amazing experience at your restaurant today!

1) Free self-serve water stations

This is a great way to get people in the door and keep them there. It also saves you money by not having to buy bottled water, which can be expensive if it's an added expense. If customers are coming in for the free water, they'll likely order another drink or snack while they're there.

2) Free valet parking

Not everyone has the time or money to invest in a parking lot, which is why some restaurant owners are offering free valet parking. Simply park your car at the restaurant's entrance and they will park it for you while you enjoy dinner! 

This promotion is easy on the customer and also saves them from having to look for a parking spot. Plus, it helps keep cars off the street and out of their way.

3) Incentive programs for daily visitors

One of the best ways for restaurants to promote themselves is through incentive programs. There are plenty of websites that can provide you with free incentives and giveaways, but if you want your own branded giveaways, this is also possible. For example, Unique Restaurant Promotions could hand out a card on each visit that has a stamp on it. Once the card is full, the customer receives an item from their store for free.

4) Buy One Get One Half Off Tuesdays

If you don't have a problem with customers coming in and grabbing just one meal, this promotion is for you. For example, if someone goes into your restaurant on Tuesday and purchases a burger and fries, they can get another entree of their choice for half off. The idea behind this promotion is that people will buy more than one item because it's cheaper.

5) Storing your wine in a wine cave

In order to keep your wine at the perfect temperature, you need a wine cellar. A wine cellar is the best way to store and age the wine. You should also consider a thermometer so that you can monitor the temperature of your wines. If you find it too difficult or expensive to install a traditional wine cellar, then consider installing an under-the-counter fridge with a thermostat or freezer compartment designed for storing wines.

6) Home delivery service with UberEats

If you're looking for a new way to promote your restaurant, consider partnering with UberEats. With this service, your customers can order food directly from their app and have it delivered right to their door. Plus, since it's UberEats, they'll get the same high-quality food they love from your restaurant. All you have to do is add a few items or ingredients in the menu and they'll be delivered on demand.

7) Loyalty program with rewards

Loyalty programs are a great way to encourage repeat customers. You can offer a points system where people earn points for every dollar they spend and are then able to redeem their points for rewards or discounts on future orders. Another option is offering freebies with every purchase, whether it be a free drink with an entrée or just a small dessert.