All organizations need to justify their investments of money or effort regardless of whether they are commercial, nonprofit, or governmental. When it comes to accessibility, it only makes business sense to highlight the benefits it will give an organization.
Therefore, when businesses plan for accessibility, they are better positioned to succeed in our increasingly connected commerce and civically engaged world. To enable you to create a quality policy framework for web accessibility, here are some recommendations by Blue Atlas Marketing services to help optimize your user experience while also helping you achieve ADA compliance.
Web Accessibility And The Law
There has been a significant increase in website accessibility lawsuits in recent years where plaintiffs claim that they cannot access websites because they are incompatible with assistive technologies. In such cases, plaintiffs usually cite ADA Title III violations.
Web Accessibility Improves Overall User Experience
The nature of accessible web design allows content to render across a wide range of devices, assistive technologies, and operating systems. This in turn ensures that every web user benefits from accessibility considerations.
People without accessibility needs are also able to enjoy the usability benefits of access features like automatic door openers, and in the digital space, accessibility features such as ARIA labeling, semantic HTML, and alt text make it easier for everyone to navigate websites via keyboards.
Help People with Accessibility Needs
Some innovations, such as text-to-speech and voice-activated devices, were originally designed to assist people with disabilities, but all have found a broader application. The takeaway here is to invest in accessible web design not only because it helps people with accessibility needs, but it also drives innovation in other sectors.
Corporate Social And Economic Considerations
ADA compliance isn’t just about ticking a regulatory compliance box. It’s about enabling people with real needs to have a more wholesome web experience. It’s a social responsibility that companies should take seriously. Companies like Microsoft were able to demonstrate a commitment to accessibility by engaging with stakeholders of all abilities. This led to the improvement of its products and services.
Conclusion
In the world, there are more than 1 billion people with disabilities eager to work with you as clients, employees, partners, and educators. By committing to accessibility over time and using resources like the Web Accessibility Initiative to develop policy and implement strategies to realize that commitment, you will reach this market and are likely to thrive in unexpected and self-sufficient ways.
