Factory Direct’s founder, Bill Faber, began making watches by hand at fourteen years of age. He graduated to electronics and went on to work with a slate of great companies before hanging his own shingle with Factory Direct Car Audio. Since Bill opened our doors in 1988, Factory Direct has grown into a nationwide provider of audio, security, and starter components for vehicles of all kinds. We have survived downturns, recessions, and now a pandemic, and plan to keep our doors open for another 34 years!