Career Profile

Gavin Lira, co-founder of The Empathy Firm, a PR firm, began his entrepreneurial journey in his small Wisconsin town. Initially aspiring to be a therapist, he discovered entrepreneurship as a tool for personal growth and impact. <br> <br>After learning from his initial unsuccessful e-commerce venture at 17, he turned to running Facebook ads for businesses and later pivoted into PR where he has continued to focus while scaling The Empathy Firm. <br> <br>Gavin Lira, renowned for his TEDx Talk and features in Forbes and Entrepreneur, credits his growth to his connections and environment.