Your target audiences interests, geography, gender, and age all play a part. So, if you want to gain a jump on the competition & are serious about to determine when to post on TikTok, you should figure out your best time to post on TikTok. Out of the 500 million people that view Instagram Stories every day, one-third of the most-viewed ones are from brands. The pandemic resulted in increased Instagram usage during the workweek, which was rare when people regularly went to the office. Instagram usage during weekdays and work hours has shown a significant increase during pandemics. Thursday sees an excellent time to post on Instagram starting at 7 A.M., achieving peaks between only 1 hour, 11 A.M.
You might decide to use one of the sources listed in this post, and stick to what they found. Consistency in approach has its benefits; certainly your audience gets used to what to expect. Is for professionals, and they tend to use it around work hours. Monday and Thursday at any time other than 34 p.m. However, this is a conglomeration of several groups of data that show Pinterest posts doing well also between 24 a.m., and 24 p.m. Wednesday from 810 AM and noon, Thursday at 9 AM and 12 PM, and Friday at 9 AM.
For one brand, posting at certain times may increase engagement, while another brand may benefit from posting at a different time. If you're not sure when to post, experiment to see what works best for you. You'll find that the most popular times for posting on social media include the quarter hour and the hour. The best times to post on social media will depend on your brand's audience, but they're still worth experimenting with. However, you should also monitor your audience's behavior. While you may think that posting at the wrong time will have no effect on engagement, it can be counterproductive for your business.
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