How to Live Stream a Concert
When Matt Jorgensen’s gig was canceled in mid-March, the Seattle-based jazz drummer, along with the Jose “Juicy” Gonzales Trio, decided to hold a Facebook Live concert. Jorgensen says that during the first song of the set he felt weird, playing into the abyss. Then he checked his notifications: the comments were overflowing, and perhaps more importantly, so was the virtual tip jar.To get more news about 39bet-casino trực tuyến-sicbo-máy đánh bạc- cờ bạc onl- cờ bạc trực tuyến, you can visit official website.
“After the fact, I would look online and we’d have 60, 70, 100 people simultaneously watching,” says Jorgensen, who also co-owns Origin Records and teaches music technology at Bellevue College. “But then at the end, it had turned into 1,800 people over the course of two hours. By the next day, that number had doubled. The contributions people had made were more than we normally would have made on that gig.”
On the other side of the US in Nashville, TN, singer/songwriter Jill Andrews released her new album. When the coronavirus pandemic forced her to reschedule her concerts to celebrate the new album, she decided to do something special for her fans and livestream all of her albums from front to back each night leading up to the release.
“Technology is mostly not my friend,” she says. “I’m very old school with so many things, so it took a little adjusting, but it was absolutely what needed to happen. It was really awesome to have the encouragement and support of my fans to see their comments and answer their questions. It was a very uplifting experience.”
1. Figure out the Technology in Advance
You don’t want to be figuring it out live and risk losing your viewers. Make sure your device is charged or plugged in and that you have a good wifi connection in the room where you are streaming. Whether you choose a phone, tablet, or computer, ensure it is propped up properly (you may want to invest in a tripod) and that you can see the comments coming in. It’s important that you’re able to read and respond to some of the comments in real time.
2. Monetize Your Performance
Pick a platform that makes it easy for people to contribute, like Venmo or PayPal. Some artists set a suggested donation and some ask people to contribute to their virtual tip jar. Whichever platform you choose, it’s good to keep in mind that right now some people are in a position to give a little, some people a lot more, and some none at all. Lately artists have had success using Stageit to sell virtual concert tickets. The website has increased artist payouts from 67 percent to 80 percent.
3. Promote
Let your fans know that you’ll be going live by posting about it on your social channels leading up to your stream. Include an image that has important details like time, which social platform/s you’ll be streaming on, and information about your virtual tip jar. If you’re not a designer, Canva is a free program with helpful templates. On Facebook, you can also create an event or post in fan groups that may be interested. Additionally, you can utilize your email list.
4. Consider Time Zones
The beauty of livestreaming is you have potential to reach fans around the world. Take a look at your social media and Spotify analytics to see where your fans are located: That way you can determine a time that works for the most people. If your fanbase spans the globe, consider having a special live performance for your fans in one corner of the world. You can even pretend you’re doing a “world tour,” segmented by time zones. Whatever time you choose to stream, it will be available for people to watch and interact with afterward.
5. Engage with Your Viewers
Not only is it a great way to build that connection with your fans, but it’s also a great way to get immediate feedback, like if you’re loud enough. As Jorgensen says, it’s a little weird to feel like you’re talking into a void, but be sure to keep the dialogue flowing before you start your set, between songs, and when you’re done. Some artists even do a QA before or after the stream.
6. Be Authentic
If you go live and your dog is barking in the background, or your child runs into your arms, or your performance space isn’t ideal, it’s okay. Again, people are looking to connect with other people right now. These instances give people a window into your life and help them get to know you better. Just embrace the real moments and know your audience will likely appreciate them.
