Using Salesforce Marketing Cloud? Probably, You Need this Add-on to Make the Best Out of it

Have you ever thought about what a business aims for?

It's a convenient process and less investment. Complex business operations consume more time, which hampers the productivity of employees. 

Salesforce marketing cloud integration has made it feasible for users to deliver personalized experiences to their targeted customers and build lasting relationships. 

Users can easily deliver a tailored journey using a consolidated view of marketing data. This could help you boost your overall business. But what about the factors that extend the timeframe and expenses of Salesforce Marketing Cloud operations?

These factors could be the reason marketing cloud integration is not turning as it should be for your firm. This is where an add-on can help.

Make the Best Out of Salesforce Marketing Cloud with an Add-on

Reduce Your Salesforce Marketing Cloud Messaging Expenses

One of the biggest concerns for any firm is high business expenses. Thus,  every business aims to maximize productivity with minimal investments. 

If we talk about Marketing Cloud Mobile Studio messaging expenses, it may be a bit pricey for users as they have to pay for 40 text messages when they send one text message. 

Now just imagine how expensive text messaging could be from Marketing Cloud Mobile Studio. 

Also, this would severely impact your SMS bill and business expenses. 

With the 360 SMS marketing cloud add-on, you can send text messages from the marketing cloud at a regular price and reduce your business investments.

Create Personalized Messages Much Faster

Creating text messages in the Marketing Cloud can be a bit time-consuming task. You have to build automation and Tasks to schedule and send text messages.

With the 360 SMS add-on, you can accelerate your message composition and send messages much faster. 

You can import message templates into the marketing cloud from the 360 SMS and use them at your convenience. 

More importantly, you can also merge any custom field value to create personalized text messages faster.

Simplify Message-Sending Process

If we talk about the traditional way of sending text messages using the Salesforce Marketing Cloud integration, you have to use Tasks in the Marketing Cloud to send messages. 

This drains a lot of your time and affects overall productivity. 

Using the 360 SMS add-on, you can eliminate your dependency on the Marketing Cloud Tasks and send messages with drag-and-drop capabilities. 

The best part is you're not just limited to sending emails in the email journey. 

Instead, you can send SMS and WhatsApp messages if you want to market your business offerings using different communication channels.

Conclusion

Certain aspects of Marketing Cloud make its operations a bit expensive and time-consuming for users. Consequently, it affects business expenses and the overall productivity of employees. With the help of the 360 SMS add-on, you can redefine the way you use the Salesforce marketing cloud. Apart from cutting back on business expenses, you can also simplify the message composition and sending process, saving time for other tasks.