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On average the homepages of the music PR agencies evaluated contain numerous accessibility errors, and the most frequent errors have the potential to straight effect the ranking of the internet sites on SERPs. The longer these errors persist, the much more complicated it is for search engine crawlers to index the pages and have incentive to place the pages greater on SERPs. To explore web page accessibility a WAVE evaluation was performed on the company's web-site.
Search Engine Optimization Evaluation Tools
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